{"id":12401,"date":"2024-04-04T22:00:21","date_gmt":"2024-04-04T20:00:21","guid":{"rendered":"https:\/\/tacsy.tv\/cases\/german-armed-forces\/"},"modified":"2023-10-25T11:08:47","modified_gmt":"2023-10-25T09:08:47","slug":"german-armed-forces","status":"publish","type":"cases","link":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/","title":{"rendered":"German Armed Forces"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
<\/div>\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Bundeswehr Exclusive. German Armed Forces up close.<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\r\n\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t
\r\n\t\t\t\t\t\r\n\t\t\t\t\t
\r\n\t\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t
<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
\r\n\t\t\t\t\t\t\t\t<\/i>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

With an authentic communication for employers* to one of the most successful recruiting social media channels in Europe. Authentic, direct and in the thick of things. From 2016 to 2023, TACSY supported the Bundeswehr employer brand. Through a progressive social media strategy that offers new recruits and interested parties an unvarnished insight into the everyday life of servicemen and women, we picked up the community at eye level.<\/p>\n

In close cooperation with the agencies CASTENOW and CROSSMEDIA, TACSY was responsible for the social media, channel and community management of the Bundeswehr Exclusive channels on YouTube, Facebook and Instagram.<\/p>\n

It all started in 2016 with the hit series “Die Rekruten,” whose episodes made it to a top ranking in YouTube’s Germany Trends well over 60 times during their broadcast period. <\/p>\n

In the meantime, the channel has generated over 500,000 subscribers, over 380 million views and over 18 million hours of playback time, as well as winning numerous awards such as the German Digital Award (including 3 gold), three GWA Effies and a total of 6 ADC Awards .<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tScroll\t\t\t\t\t<\/span>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Generate attention, entertain and inform, interact, recruit.<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t

After “Die Rekruten” followed, among others, the also very successful Bundeswehr series MALI, DIE SPRINGER, KSK – K\u00c4MPFE NIE F\u00dcR DICH ALLEIN and BESATZUNG BRAVO.<\/p>\n

In addition, MALI – the chatbot series made it to the shortlist for the Cannes Lion Awards 2018.<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\t\t
\n\t\t\tThis error message is only visible to WordPress admins<\/span>
\n\t\t\t

Error: No feed with the ID 1 found.<\/strong>\n\t\t\t

Please go to the Instagram Feed settings page to create a feed.<\/p>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

Are you ready to march together with TACSY? <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tMAKE A MESSAGE <\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

With authentic employer communication to the most successful recruiting channel in Europe.<\/p>\n","protected":false},"featured_media":7459,"template":"elementor_header_footer","acf":[],"yoast_head":"\nGerman Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion<\/title>\n<meta name=\"description\" content=\"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"German Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion\" \/>\n<meta property=\"og:description\" content=\"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/\" \/>\n<meta property=\"og:site_name\" content=\"TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TACSYAgency\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-25T09:08:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/03\/Bundeswehr-1024x661.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"661\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/\",\"url\":\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/\",\"name\":\"German Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion\",\"isPartOf\":{\"@id\":\"https:\/\/tacsy.tv\/en\/#website\"},\"datePublished\":\"2024-04-04T20:00:21+00:00\",\"dateModified\":\"2023-10-25T09:08:47+00:00\",\"description\":\"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.\",\"breadcrumb\":{\"@id\":\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tacsy.tv\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"German Armed Forces\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tacsy.tv\/en\/#website\",\"url\":\"https:\/\/tacsy.tv\/en\/\",\"name\":\"TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion\",\"description\":\"Wir sind die Social Media Agentur TACSY |\u00a0Powered by Serviceplan\",\"publisher\":{\"@id\":\"https:\/\/tacsy.tv\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tacsy.tv\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/tacsy.tv\/en\/#organization\",\"name\":\"TACSY AGENCY | Social Media & Content Produktion\",\"url\":\"https:\/\/tacsy.tv\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tacsy.tv\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/04\/TACSY-Logo.svg\",\"contentUrl\":\"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/04\/TACSY-Logo.svg\",\"width\":120,\"height\":25,\"caption\":\"TACSY AGENCY | Social Media & Content Produktion\"},\"image\":{\"@id\":\"https:\/\/tacsy.tv\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/tacsyagency\/\",\"https:\/\/www.linkedin.com\/company\/tacsy\",\"https:\/\/www.facebook.com\/TACSYAgency\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"German Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion","description":"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/","og_locale":"en_US","og_type":"article","og_title":"German Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion","og_description":"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.","og_url":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/","og_site_name":"TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion","article_publisher":"https:\/\/www.facebook.com\/TACSYAgency\/","article_modified_time":"2023-10-25T09:08:47+00:00","og_image":[{"width":1024,"height":661,"url":"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/03\/Bundeswehr-1024x661.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/","url":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/","name":"German Armed Forces - TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion","isPartOf":{"@id":"https:\/\/tacsy.tv\/en\/#website"},"datePublished":"2024-04-04T20:00:21+00:00","dateModified":"2023-10-25T09:08:47+00:00","description":"TACSY was the social media agency of the employer brand Bundeswehr. From 2016-2023 we have been responsible for the channels of Bundeswehr Exclusive.","breadcrumb":{"@id":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tacsy.tv\/en\/cases\/german-armed-forces\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tacsy.tv\/en\/"},{"@type":"ListItem","position":2,"name":"German Armed Forces"}]},{"@type":"WebSite","@id":"https:\/\/tacsy.tv\/en\/#website","url":"https:\/\/tacsy.tv\/en\/","name":"TACSY AGENCY |\u00a0 Social Media Agentur, Influencer Marketing, Content Produktion","description":"Wir sind die Social Media Agentur TACSY |\u00a0Powered by Serviceplan","publisher":{"@id":"https:\/\/tacsy.tv\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tacsy.tv\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/tacsy.tv\/en\/#organization","name":"TACSY AGENCY | Social Media & Content Produktion","url":"https:\/\/tacsy.tv\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tacsy.tv\/en\/#\/schema\/logo\/image\/","url":"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/04\/TACSY-Logo.svg","contentUrl":"https:\/\/tacsy.tv\/wp-content\/uploads\/2022\/04\/TACSY-Logo.svg","width":120,"height":25,"caption":"TACSY AGENCY | Social Media & Content Produktion"},"image":{"@id":"https:\/\/tacsy.tv\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/tacsyagency\/","https:\/\/www.linkedin.com\/company\/tacsy","https:\/\/www.facebook.com\/TACSYAgency\/"]}]}},"_links":{"self":[{"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/cases\/12401"}],"collection":[{"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/cases"}],"about":[{"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/types\/cases"}],"version-history":[{"count":10,"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/cases\/12401\/revisions"}],"predecessor-version":[{"id":14423,"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/cases\/12401\/revisions\/14423"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/media\/7459"}],"wp:attachment":[{"href":"https:\/\/tacsy.tv\/en\/wp-json\/wp\/v2\/media?parent=12401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}